( ENSPIRE COMMUNITY ) Summer Recap – Beauty Box Expo Hits NYC!!
This summer we attended an exciting event called the Beauty Box Expo at Shadow Boxers bar. The beauty box expo is a series of art, beauty and wedding themed events designed to bring together cosmetic, hair & make-up brands and experts/professionals from the fashion industry presented by Native Elianor. Elianor has been working behind the scenes as an in demand hair and makeup artist in the entertainment industry for years. It was only right that her expertise, meaningful relationships and excited affiliates manifested this international expo in New York City.
Half wedding expo and half beauty product show, the Beauty Box Expo was all glamour. Elianor knows her products, knows her people and assembled an all-star cast of experts. Film producer Marc Enette was there, celebrity hair stylist and three time Emmy award winner Lavette Slater spoke and Laramie Glen, CEO and founder of Book Your Look NYC gave a live makeup demo. More than a dozen beauty industry experts were represented at the expo and Mel Rose was as beautiful as she was tireless as the feature model. Each day also included panel discussions by celebrities and experts in their industries.
Hosted by the princess of media Madison Jaye and panel discussion moderated by Executive Producer Toni Williams, there was an abundance of industry knowledge and entertainment. Over the two days there were plenty of brides, grooms, giveaways, displays, fashion, demonstrations, drinks and dancing to some of the best local R&B, electronic and house music talent. Official sponsors for the event were high end alteration company Dani’ NY and New York based couture fashion house AVOLINAD. Dani’ NY donated three gowns and AVOLINAD donated three alteration packages ranging from $2000 to $25000 for the silent auction. Musical guests Brooklyn Circle and Diallo House gave the attendees an amazing performance. The two day event gave off such great energy with so many different industry professionals coming together to share their expertise and knowledge, it left lasting impressions and created new relationships. Other participating panelists included Celebrity Nail Technician, Honey Nailz, Fashion Photographer, Jose Pagan, Airbrush Stylist, Kezlly King, Celebrity Shoe Designer/Artist, John Ashford, Celebrity Trend Consultant/Stylist, Stylz Lewisd, Celebrity Hairstylist Aleetha Clanton, Designer/Fashion Stylist, Stacey Angela Williams, Wailane Miller-Ellis, CEO of Pink Blush Hair and Celebrity Fashion Stylist Pilar Scratch. This event brought more than industry experts it brought people together for a good cause; part of the proceeds from sales were donated to the American Heart Association.
The Beauty Box Expo’s liquor sponsor, Oro de Jalisco, flavors and mixes added more enjoyment and creativity to this great event. It wouldn’t be complete without mentioning the sinfully delightful star of the bar, Oro de Jalisco Tequila and how much the attendees enjoyed all the variations. This smooth as silk tequila was the featured drink for the weekend and it earned some new devotees as well as rekindling the romance for many lovers of fine tequila. Depending on whether you went Sunday or Monday the premium Oro de Jalisco was the perfect highlight to finish the week or start the new one off right.
We spoke with Honey Nailz, freelance celebrity nail technician. She was on the panel discussion and loved it. She credited the Beauty Box Expo for its international exposure, collaboration of different walks of industry professionals and creativity. Honey supports its potential evolution and sees it doing great things and it continuing for ten more years. “Beauty Box Expo is a great way to bring artistic people together in an environment outside of everyone’s typical work environment.”
After the original one day expo in June was such an amazing success it was wonderful to see the latest iteration expanded to be even bigger and better. Huge congratulations go out to Native Elianor, her team, supporters and all of the Beauty Box Expo participants. For additional info on Native Elianor and the Beauty Box Expo contact Mocca Brand Media: firstname.lastname@example.org.
Check out our brief check in with Melissa Harville-LeBron owner of E2 Northeast Motorsports:
Pictures from the Beauty Box Expo: