( ENSPIRE Community Spotlight ) Keynote Speaker Patrick Starr–Amplified Voices and Honored Industry Legends
ENSPIRE Contributor: Gabrielle Maya
The inaugural Black Influencer Weekend, held in Atlanta, Georgia, from November 1-3, 2024, served as a powerful launchpad for multicultural creators. Organized by BGD Media, one of the fastest-growing multicultural and independent marketing agencies, the weekend celebrated the impact that these creators have on the ever-evolving creator economy.
Over 1,500 attendees, including top creators, industry leaders, and aspiring influencers, converged to learn, connect, and be inspired. The weekend kicked off with a powerful keynote address by beauty industry icon and licensed esthetician Patrick Starr. Starr, who also took home the prestigious Legacy Builder Award, exemplified the dedication and innovation that thrives in the multicultural creator space.
The Black Influencer Weekend wasn’t just about celebrating – it was about empowering creators with the tools they need to thrive. Panels featuring top influencers and executives delved into brand partnerships, personal branding strategies, and the importance of building strong communities. In the Creator Marketplace, attendees could explore products and services from over 20 brands and participate in engaging activations.
Building on the momentum, the weekend culminated in the 3rd Annual Black Girl Digital Awards. This prestigious ceremony recognized the achievements of 180 top creators, innovators, and content leaders across 40 categories. Winners like Tolani Eweje (Best Home/Interior Design Brand Partnership) and Obio Jones (Male Breakthrough Influencer) were celebrated for their exceptional contributions.
The Black Influencer Weekend’s impressive global reach, exceeding 150 million views on social media platforms, is a testament to multicultural creators’ power and influence. With BGD Media committed to returning next year, this powerful three-day event is poised to become a cornerstone in the creator economy. Visit blackinfluencerweekend.com for information on future events and join the movement to empower and celebrate diverse voices!
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