( ENSPIRE Music ) “All The Time” Music Video Features Joey Kempster
ENSPIRE Contributor: Gabrielle Maya
Natalie Shay, a rising star in the music industry, has returned with a new single and music video titled “All The Time.” Her previous release, a breakup ballad called “Like You Boy,” was a heart-wrenching anthem that resonated with many. “All The Time” is an inner monologue of a fan girl, a testament to Shay’s versatility as an artist. Her talent has been recognized by BBC Radio 1 and featured on New Music Friday in 10 countries.
Her work has also garnered acclaim from prestigious publications like Billboard, Wonderland, Clash, The Line of Best Fit, Notion, and 1883 Magazine, solidifying her position in the music industry. Furthermore, she has performed at festivals for new music, such as SXSW and The Great Escape, and has graced the stages of festivals such as Reading, Latitude, and Victorious.
“All The Time” features ethereal vocals accompanied by guitars. The singer/songwriter has released a new music video for the song, which tells the story of the teenage icon fantasy. The chorus for this song was written in the middle of the night after Natalie had an encounter with her adolescent dream idol. The track is about unrequited love for someone who doesn’t know you exist yet.
Shay shares, “It was the person I believe my entire ‘type’ was formed around during adolescence. All The Time is a song following the frustration of knowing you’d work so well together after so many years if only they could ‘see you’ and how nobody else has ever compared to them. They are ‘the one’. No questions asked.” Eleanor Grace Hann directed the music video and starred Joey Kempster, who played the character Dustin’ in the video.
From picking up the guitar at the tender age of five to attending the prestigious BRIT School in her teenage years, Natalie Shay’s journey is a testament to her unwavering dedication and passion for music. Her honest and relatable songwriting empowers and supports, from infectious heartbreak anthems to upbeat tracks on love and friendships. She fearlessly addresses topics like mental health and anxiety, making her a beacon of inspiration for many.
Natalie Shay is a UK Indie pop artist who continues to grow and make a name for herself in the music industry. Follow her on Instagram, TikTok, and Twitter to support her and follow up on her upcoming projects. Stream her music on Spotify or wherever you get your music. You can listen to the song “All The Time” here. To view her latest music videos, click on YouTube.
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