Will Smith Makes a Fresh Start: Inks Distribution Deal with Indie Label SLANG

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( ENSPIRE Trending ) Celebrate the Fresh Prince’s Music Return

The Fresh Prince is back in the music game! Grammy Award-winning artist Will Smith has signed a distribution deal with a new independent record label, SLANG. This exciting move comes hot on the heels of his electrifying performance at the 2024 BET Awards, where he debuted his new single “You Can Make It.”

SLANG, led by seasoned music executive Rene McLean, is poised to offer a supportive and artist-centric environment for Smith’s musical endeavors. The label boasts a diverse roster that includes not only established figures like Grammy-winning producer-songwriter Camper and chart-topping hip-hop producer 30 Roc, but also exciting up-and-coming artists like rapper-singer Leaf, the Flatbush hip-hop duo The Underachievers, Atlanta-based rapper Truththebull, and artist-songwriter-producer Isaia Huron, among others.

Rene McLean, a partner and founding advisor at Influence Media Partners, brings a wealth of experience. While at Influence Media Partners, McLean played a pivotal role in securing major deals for artists like Future and Tyler, the Creator. His impressive track record includes working with musical icons such as Missy Elliott, Busta Rhymes, Pharrell Williams, and Timbaland.

With his extensive network and proven talent for artist development, McLean promises to create a nurturing home for Smith and other artists at SLANG. This collaboration suggests focusing on artistic freedom and creative growth, fostering an environment where established names like Smith can flourish alongside emerging talents.

This signing marks a significant step for Will Smith’s musical comeback. Fans eagerly anticipate the release of his upcoming projects, particularly the innovative collaborations that may arise from this partnership with SLANG’s diverse roster. One thing is certain: the music industry is exciting as Will Smith prepares to reignite his musical legacy.

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