( ENSPIRE Health & Wellness ) Morrisa Jenkins Plans to Open A New Location In New Orleans
ENSPIRE Contributor: Gabrielle Maya
Morrisa Jenkins is the founder of Freedom Apothecary, a lifestyle brand and wellness space dedicated to skincare by companies founded by women. Jenkins is a licensed aesthetician and has created handmade products from her line Meaux Moisture. She moved to Philadelphia and has expanded Meaux Moisture into a retail space, now known as Freedom Apothecary. She soon became a mompreneur of two opened spaces in Philadelphia in 2019. This self-care chic boutique is a black woman-owned business that focuses on skincare products that are accessible, inclusive to all skin types, and equitable.
Freedom Apothecary has all kinds of holistic skin, fragrance, and lifestyle products. From tinctures, and makeup to books and divination. Want to create your own healthy skincare routine? This boutique offers a menu of facial services, and a blend bar of botanical extracts, oils, and salts to create custom masks, oils, scrubs, and bath salts. It has become a popular destination for skin care and beauty. “I had a dream about this space, what it should look like. I wanted to cater to Black women and women of color, and create a space for freedom, authenticity, and education on holistic living,” says Jenkins.
Jenkins is passionate about women of color in an industry where it’s not often seen.”For me, it’s more of a rebellion, how can I make all of this accessible to Black people, to Black women?” Now Freedom Apothecracy is ready for the next chapter, to expand and give more women access to these products. She has moved her mission to New Orleans. It will be located at 1900 Magazine Street and open early this year.
“What better place than the city of magic.. of soul, the heart of unapologetic self-expression…New Orleans! Where rebirth and transformation are not only encouraged but desired,” [this new chapter of] “Freedom Apothecary will embody more of its original vision. The seeds that were planted in Philly are now ready to flourish in New Orleans and beyond,” according to Jenkins. Freedom Apothecary offers workshops, book clubs, enlightenment, and educational events.
They carry toxin-free serums, cleansers, fragrances, elixirs, and some products from the house brand Meaux Moisture. Jenkins explains, “What better place than the city of magic.. of soul, the heart of unapologetic self-expression…New Orleans! Where rebirth and transformation are not only encouraged but desired,” [this new chapter of] “Freedom Apothecary will embody more of its original vision. The seeds that were planted in Philly are now ready to flourish in New Orleans and beyond.
Visit www.freedomapothecary.com to learn more about the brand, shop online, and sign up for grand opening updates, their monthly newsletter, and upcoming events.