J Balvin Kick Starts the Summer With His New Single: “Polvo De Tu Vida”


( ENSPIRE Entertainment ) J Balvin Merely Begins His Anticipated Project for the Summer

ENSPIRE Contributor: Fayozbek Ochilov

J Balvin, a Colombian Reggaeton artist, strikes again with his new release, “Polvo De Tu Vida.” Cultivating a vibe of Latino beats and featuring a star-striking feature such as Chenco Corleaone, the song will be a major headline for the future. Featuring director Patricia Alfonso, the song has futuristic visuals in the Museum of the Future, located in Dubai.

J Balvin, a pioneering Colombian Reggaeton artist, has revolutionized the global music scene with chart-topping hits like “Mi Gente” and “X.” He has won multiple Latin Grammy and Billboard Latin Music Awards and stands out for his unique style and influential collaborations with stars like Beyoncé and Cardi B. Beyond music, Balvin’s impact extends to fashion, making him a versatile and influential figure in the entertainment industry.

The cover for “Polvo De Tu Vida”

The track “Polvo De Tu Vida” was released on June 7th 2024. The track is produced by Reggaeton hit-making producer Jeremy Ayala and features a unique collaboration with the iconic Chencho Corleone. “Polvo De Tu Vida” is a vibrant blend of urban Latino beats and Reggaeton rhythms, exploring the theme of passion. Balvin’s signature sound and versatility shine, evoking the essence of old-school Reggaeton. This single, from his upcoming project, is poised to be a summer anthem. The track starts with a slow strum and Balvin’s melodic voice, followed by Corleone’s verse, and builds into a chorus with hard-hitting 808 drums. Corleone’s voice perfectly complements Balvin’s delivery, marking their third collaboration, including the “Tú Veneno” remix from Balvin’s album “Jose.”

The latest single is a cinematic masterpiece beautifully articulated by director Patricia Alfonso. The music video is the first shot in the Museum of the Future, located in Dubai. The two artists are seen exploring various rooms within a factory where robots are being constructed, directly leading them to question their reality. To watch the music video, click here.

Promotion poster for J Balvin’s “Que Bueno Volver a Verte” tour

Following the successful conclusion of the European leg of his ‘Que Bueno Volver a Verte’ tour at London’s O2 Arena on June 5th, J Balvin needs more time to maintain momentum. His triumphant return to the main stage at the Coachella Valley Music and Arts Festival marked one of the weekend’s standout performances, signaling the start of an international tour. Spanning over 16 countries, including Germany, Switzerland, and Spain, Balvin’s tour has garnered widespread acclaim. Because of overwhelming demand, additional festival dates have been added, including appearances at Festival d’été de Québec on July 13th, We The Fest in Jakarta on July 19th, and Malaysia’s Good Vibes on July 21st. Wrapping up with a series of electrifying performances in Australia alongside Sofi Tukker, J Balvin’s innovative stage presence continues to captivate audiences worldwide. As anticipation builds for the next season of ‘Jose,’ it’s clear that Balvin’s journey is far from over.

Upcoming Concert Dates:

  • July 13 – Festival d’été de Québec (Québec, Montréal)
  • July 19 – We The Fest (Jakarta, Indonesia)
  • July 21 – Malaysia’s Good Vibes (Genting Highlands, Malaysia)
  • September 4 – Rod Laver Arena (Melbourne, Australia)
  • September 6 – Qudos Bank Arena (Sydney, Australia)
  • September 7 – Brisbane Entertainment Centre (Boondall, Australia)
  • September 10 – RAC Arena (Perth, Australia)

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