Snoop Dogg and Champ Medici Takeover at VeeCon and EDC


( ENSPIRE Business ) Snoop Dogg’s Son Champ Medici Promotes New NFT And A New Wave Of Digital Technology

ENSPIRE Contributor: Megan Grosfeld

On May 26, 2022, the legendary rapper Snoop Dogg and his son Cordell Broadus, aka Champ Medici, made an appearance last weekend at EDC Las Vegas and Gary Vee’s first-ever ticketed NFT conference, VeeCon. The father-son duo traveled to two cities within two days to engage with fans and NFT enthusiasts for the first time since their rise in the Cryptocurrency and Non-fungible Token (NFT) industries.

Twelve hours before the duo’s arrival at the U.S. Bank Stadium in Minnesota, Snoop Dogg stopped in Vegas and did a surprise performance during JAUZ’s DJ set. A lucky audience member won a Bored Ape NFT from Snoop Dogg and Champ Medici through a random raffle selection. Following the announcement, the pair showcased a standout digital display of the NFT in the sky using cutting-edge drones and satellite technologies.

After a night in Vegas, Snoop Dogg and Champ Medici traveled to Minneapolis and closed out VeeCon. The duo joined Gary Vee on stage for a one-on-one discussion about digital transformation, their start in the industry, acquiring Death Row Records and turning it into the first NFT music label, brand collaborations, etc. “We were happy to give away a Bored Ape with Zash Global Media,” states Snoop Dogg.

As the inspiration behind his father’s prolific rise and participation in the NFT and crypto movement, Cordell Broadus, aka Champ Medici, is ushering in a new wave of culture and digital technology.

“First they laugh, then they hate, and then they join,” a statement Champ Medici made at VeeCon, which went viral on social media shortly after. “I’m onboarding the masses through events like EDC and VeeCon. It’s cool to do it with my client, which is my dad.”

Snoop Dogg and Champ Medici are collectively disrupting and revolutionizing every aspect of the NFT and Cryptocurrency arena. They are working on a slew of NFT projects and new drops and have become consultants for many top NFT and Crypto brands, gaming apps, and entertainment professionals.

About Champ Medici

The young genius behind today’s tech strategies in the cryptocurrency and non-fungible token (NFT) industries is credited to Cordell Broadus, the son of legendary hip-hop culture icon Snoop Dogg. The 24-year-old serial entrepreneur is the inspiration behind his father’s Snoopverse and Web3 departments, spearheading a new wave of innovation within the massively growing billion-dollar industries.

A proud holder of 1 Bored Ape, 3 Mutant Apes, 1 Doodle King, and 1 WoW, Cordell is an artist in his own right, having released a series of sold-out NFT projects. His innate expertise has positioned him as a consultant for many top sports, entertainment, fashion professionals, and crypto platforms like The Sandbox, MoonPay, Gala Games, and more! 

Besides crypto and NFTs, Cordell is a fashion model, a father of three, and an accomplished business owner of a newly open beauty bar and crypto funds.

For more information on Snoop Dogg, visit his Instagram and Twitter.

To keep up with his son Cordell Broadus, visit his Instagram.

To learn more about VeeCon click here.

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